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Filmfest München 2017

Filmfest München 2017’s festival communication was characterized by the strong key visual and the focus once again lies on the sunglasses – the corporate identity’s main character. The festival’s central message is audience-orientated and summery and is once again expressed through its visual identity. In 2011 Abc&D became Filmfest München and Filmschoolfest Munich’s branding agency, we annually design over 120 various media for Germany’s second largest film festival.

Illustrations: Olimpia Zagnoli
Photography: Fritz Beck

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