FilmTonArt

Initiated by the Bayerischer Rundfunk, this forum for composers, filmmakers, and cinema enthusiasts focuses on classic movie music, as well as electronic music, sound design, and music for gaming and advertising. After successfully launching the young symposium in 2009, FilmTonArt’s management decided to present their 2016 event cloaked in a new visual identity.

The re-design process was very strategic and took the previous appearance into account. We developed a new logo, the succinct key visual, as well as typography and color scheme. The new corporate design is used for numerous analog and digital media.